Features

The Customer Control Center is highly configurable and contains all of the key components required by a leading CRM solution. The key components are shown in the presentation below

Customer data is presented allowing easy identification and use. The main header component gives pertinent information on the record selected allowing key tasks and actions to be performed such as sending an email or creating an appointment. Interaction with Google maps is used allowing the user high visibility of the customer they are dealing with.

• 1. Contact information can be stored where relevant allowing import of details from Outlook
• 2. Contacts can also be viewed using the carousel to view.
• 3. Sticky notes are available to be posted on a customer record and to record their severity, this is really quick way for users to be informed of key information regarding that customer record.
• 4. Sticky notes are available to be posted on a customer record and to record their severity, this is really quick way for users to be informed of key information regarding that customer record.
• 5. Additional Customer information that may not be key but still valuable can also be used and labelled according to the nature of the business, in the screenshot of this you will see that this could be used to hold key membership information.
• 6. The CCC has the ability to group types of components an example of this is to allow Product and relationship information to all be controlled in one easy and informative way.
• 7. The relationship component allows you to create both business and personal relationship trees, this can be a highly effective way of establishing your relationship with this person. The relationship module is an extremely powerful tool in establishing a view of who and what do business, this may be key in maximising potential.
• 8. A sales/product component also allows you to record what this person may do which of course can be used in highly effective marketing campaigns.
• 9. It is also possible to record spend and to link this to potential opportunities (pipelines).
• 10. It is also possible to record spend and to link this to potential opportunities (pipelines).
• 11. Opportunities or pipelines are available and are key to establishing a picture of not only what maybe possible revenue wise but what actually did occur, the tracking of this is very graphic and user friendly, allowing users to filter by most probable or most valuable.
• 12. Activities on a customer or by the user are separated into three main areas. Appointments | Tasks | Actions.
• 13. Appointments can be entered in the CCC or in outlook, as the CCC is integrated with Outlook this is synched and entered in the database.
• 14. Tasks again can be created in either the CCC or in Outlook, but a task is something that will happen and needs to be tracked for progress.
• 15. Even within Outlook you can access the functionality of the CCC and allow an overview of status and even use of Google Maps.
• 16. Actions are something that has happened for instance an incoming phone call, or sending an email, all of this is recorded in the database.
• 17. The Customer Control Center also has document management incorporated allowing drag and drop of documents along with a libary feature for common used documents.

Overview

The Customer Control Centre is an intuitive and feature rich Customer relations management tool for today's CRM market. This CRM system can be fully integrated into Media Systems advertising software products (providing a full interaction with the sales cycle), or as a stand alone CRM system for SMBs. The CRM software supports a wide choice of database platforms such as Sybase and SQL Server. Our customer relations software was designed to give succinct and prevalent information to the user, provide the tools to speed the sales process and to enable a customer centric approach to business. Deepening the relationships with customers is now the key to long term success for any CRM business.

The Customer Control Centre is designed to provide a single view of your customers data, providing a seamless integration with MS Outlook and a dashboard gui for easy user interaction. One of the unique selling points of the Customer Control Centre is the highly intuitive relationship editor which allows a graphical structure of this structure, providing a quick overview of the relationships that exist..

The Customer Control Centre will centralise all contacts with a client, from all departments of a business. This one central point will enable management and sales teams alike to identify the following:

• Sales Opportunities
• Monitor sales pipeline
• Purchase History
• Contact Details
• Customer Relationships
• Customer Activities and tasks

Real information, real time

All customer information is available in real time, and is automated minimising the need for sales teams to double key information. A detailed view of the customer relationship enables informed decision making leading to greater customer satisfaction and ultimately customer retention.

Data Centralisation

Centralising your data will lead to increased knowledge of the overall customer spend with a business and aids communication between departments. Increased collaboration leads to increased productivity and revenues.

Contact Management

The Customer Control Centre will enable businesses to efficiently manage contacts with their customer from lead generation, to post sales support. Full integration with Outlook will reduce training requirement of the sales team, whilst maximising effectiveness.

Revenue Maximisation

The Customer Control Centre will enable managers and sales teams to identify and monitor sales pipelines, empowering the users to maximise revenue. The increased level of reporting available from a single database will dramatically reduce the length of the sales cycle, increase revenue and sales team‘s productivity and ensure the business exceeds customer expectations.

Benefits

The Customer Control Centre solution offers numerous benefits to your business. These include:

• Implementing Media Systems Customer Control Centre solution will enhance a cross departmental customer-centric approach.
• The ability to record customer contact through a variety of channels, phone, email, fax etc will help staff perform more efficiently.
• The integration with Outlook will streamline the sales process further still.
• A centralised database will offer full reporting facilities via MediaStats enabling management to strategically plan throughout all areas of the business.
• All users - managers and sales teams alike, will have full access to a real time knowledge base of all their customers, regular and potential.
• Using this comprehensive, user-friendly solution will result in greater efficiency and personalised customer care, which will result in increased customer loyalty and spend.

ROI Potential

Using this comprehensive, user-friendly solution will result in greater efficiency and personalised customer care, which will result in increased customer loyalty and spend.

Downloads

The Customer Control Centre has been designed to allow business to extract information vital to its operation. For example, in a sales environment it is vital to have a full 'Call Sheet' to enable the business to understand how the business is being brought to it and also how it is being obtained, thus helping to establish training needs and analysis.

Below are some examples of Call Sheets that can be provided with the Customer Control Center.

The Customer Control Centre Actions (overall totals) Download Example

This is a cross tab, showing total actions logged and the time associated (in minutes). Grouped and totalled by Salesperson and Actiontype Parameters are "Start and End date of Actions" and "ActionType" - with an ALL option in this parameter.

The Customer Control Centre Actions by Day Download Example

Done to demonstrate a 3D Octagon chart - it shows count of Actions logged and graphically shows how this translates to hours logged by the Salesperson. For example 6 Actions logged on the 1st Feb translates to 3 hours of work... Parameters are again: "Start and End date of Actions" and "ActionType" - with an ALL option in this parameter.

The Customer Control Centre Salesperson Actions Download Example

The Bar chart on page 2 is useful because it shows the total proportion of each ActionType for a given MediumType. Parameters are "Start and End date of Actions" and "Salesperson".

The Customer Control Centre Actions by Week Download Example

Salespersons actions by week.