Q4 2017 - DVV Media use new SOP AdTakr
DVV Media, owner of titles such as Commercial Motor and Truck & Driver, have added further publications and upgraded to the latest SOP system, Adtakr. This version has a new GUI making it even easier to manage the multi-media bookings demanded by today's advertisers and places all of the required information to deal with CRM at the users finger-tips. Adtakr interacts with Sales Leger/Invoicing systems and for production outputs to MediaPlanner or other Ad Flat planning products. The planned copy is then updated into the appropriate channel for final output - e.g. WoodWing Enterprise for print, Ad serving platforms for digital content.